INC. Business Matchmakers · Personal introductions

Prepare your brand for a meaningful retail conversation

INC. Business Matchmakers discusses what you need and explores which personal introduction through our network could fit. You and the specialist then agree directly on the work to be carried out.

Getting your brand into shops starts with showing why it belongs in a retailer’s assortment. A buyer needs to understand the customer, commercial opportunity and practical supply arrangements. INC. helps clarify that proposition before exploring a relevant personal introduction to retail expertise or a potential commercial contact.

Define which shops and customers fit

Describe the product category, positioning, price level and intended region. Explain which customer need your brand meets and how it complements the shop’s existing range. Bring product samples or clear product information, evidence of demand where available and an honest account of what is still being tested.

Prepare the commercial and operational detail

Discuss buying prices, proposed retail positioning, minimum orders, delivery rhythm and available stock. Clarify packaging, product identification, images and support for shop staff. Differentiate a wholesale sale, an agent or distributor arrangement and consignment. Ask the appropriate specialist to review contract and product requirements for your category and markets.

Treat the introduction as the start of negotiation

A useful first conversation tests mutual fit and identifies the information a buyer still needs. Agree who follows up and whether a limited initial assortment could be discussed. INC. provides matchmaking. Listing, purchasing, exclusivity, supply and other terms are negotiated directly with the relevant parties, without a guaranteed retail placement.

Frequently asked questions

Do I need a finished collection before contacting INC.?

Explain your stage and available samples. A preliminary conversation may focus on retail readiness before approaching buyers with an offer they can assess.

Can we target independent shops or a larger chain?

Specify the type of retailer and geography. Their assortment decisions, buying process and supply expectations can differ substantially.

Does INC. sell the brand or negotiate every contract?

INC. explores suitable introductions. Sales representation, negotiation support and legal work require separate agreements with specialists who are appropriate for the assignment.

From your question to a personal introduction

  1. 01

    We clarify what you need

    Tell us what you want to achieve, where you are now and your timescale. That gives the search a clear direction.

  2. 02

    We check the right route

    We explore the fit within our international network, including the network behind our members. Availability and interest on both sides are part of that check.

  3. 03

    You agree the next steps

    INC. prepares the introduction. The specialist discusses the approach, price and delivery directly with you. Guidance from INC. follows your membership arrangements.

Save time searching. Start with your question.

You do not have to build every connection yourself. Tell INC. which expertise you need so we can prepare a suitable personal introduction.

+31 (0)13 303 0345

Please do not include confidential files or sensitive personal information here. We will first agree what information is needed.

Go to the membership application form

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INC. uses these details to follow up your enquiry. You are requesting a conversation.